ClarioDesign
Physiotherapy web design · Calgary

Calgary physio websites that answer the three questions before the phone rings.

Someone went down hard on an icy sidewalk this morning, or got rear-ended on Deerfoot last week, or came back from Sunshine with a knee that isn't right. They're on their phone tonight asking three things: can I get in this week, will you bill my insurance, and what does this cost. Answer those three on the page and you get the booking. Bury them and they book somewhere else.

Based in Calgary. We can meet you at your shop — not a call centre three time zones away.

The problem

Your booking button is at the bottom of a contact page. Nothing on the site says whether you take WCB or motor-vehicle claims. Your fees aren't listed anywhere — and in Alberta, the person reading is probably paying for this themselves.

Our approach

We build the site around what a person in pain actually needs to know, in the order they need to know it, and we make booking one tap from every page. The clinical philosophy can go further down. It's not what decides the booking.

Why Calgary is different

A physiotherapy & rehab website in Calgary has a different job to do.

In Alberta, most patients are paying

Publicly funded physiotherapy here is narrow. Alberta Health Services covers some care after a recent fracture, orthopedic surgery or joint replacement, and there's income-assessed access for low-income Albertans. Everyone else is on extended health or paying out of pocket. That changes the whole shape of your website: coverage and cost aren't awkward details to tuck away at the bottom, they're the first thing a new patient wants from you.

Collisions come with their own paperwork

Alberta's motor-vehicle protocols let someone injured in a crash start treatment quickly, usually without paying up front, once the claim is opened and a treatment plan goes to the insurer. Those patients search within days of the accident, they search specifically, and if your site doesn't say you handle Section B claims, they assume you don't and move on.

Ice, and then the mountains

Calgary hurts people in predictable ways. Winter is wrists, backs and shoulders off black ice in a parking lot. Weekends are ski knees, and summer is the pathways and the half-marathon crowd. People don't search for "physiotherapy" — they search for the body part that hurts. A site organised around conditions catches them; a site organised around your services doesn't.

What you get

Built specifically for Calgary physiotherapists & rehab clinics.

Booking wired into Jane, properly

Jane is what most Alberta clinics run, and we'll integrate it rather than dropping a link in the footer. Cliniko, Noterro and the rest are fine too. A new patient should see real available times, not a phone number.

WCB and direct billing, said plainly

Whether you're a WCB Alberta provider, and which plans you direct bill — Alberta Blue Cross, Sun Life, Canada Life and the others. Ten seconds of clarity here removes the most common reason someone leaves your site.

Condition pages, not a services list

Low back, neck and whiplash, shoulder, knee, post-op, vestibular, pelvic floor — whatever you genuinely treat. Each page speaks to the person searching for that exact pain, and each one is a separate door into your clinic.

A separate path for collision patients

Motor-vehicle patients need different information and a different intake — claim number, adjuster, date of accident. We give them their own page and their own form, so they don't get lost in the general booking flow.

Site map

What we typically build.

Every site is custom, but most physiotherapy & rehabbusinesses need the same handful of pages. Here's the starting point — we'll adjust for yours.

$697
starting price, all-in
2 wk
kickoff to launch
<2s
mobile load time
12 mo
warranty included

Where we work

Serving physiotherapy & rehab businesses across Calgary and area.

  • Downtown & Beltline
  • Kensington
  • Inglewood
  • Bridgeland
  • Mission
  • Marda Loop
  • Bowness
  • Altadore
  • Forest Lawn
  • Seton & the deep south
  • Airdrie
  • Okotoks
  • Cochrane
  • Chestermere

We're based in Calgary, AB, so an in-person kickoff is genuinely on the table — we'll come to you, look at the space, and photograph it if that helps. We also work with clients across Canada and the US remotely, and the work is the same standard either way.

★ Open spot

Be our first Calgary physiotherapy & rehab launch.

We're early days as a studio and we don't have a Calgarycase study in this category yet — we'd rather say so than invent one. Whoever signs on first gets our full attention, a launch story we'll be talking about for years, and a few founding-client perks.

  • 10% off any package
  • Extra round of design revisions
  • Priority email support for year one

Pricing

Physio sites start at $697. Launch in about 2 weeks.

Want the full landscape? Read our 2026 small-business website cost guide →

FAQs

Common questions from Calgary physiotherapists & rehab clinics.

Still wondering something? Just ask →

In Alberta, yes — we'd push you towards it. Most working-age patients here are paying privately or through a benefits plan with a cap, so cost is a real question they're asking whether or not you answer it. Publishing your initial assessment and follow-up fee turns a bounce into a booking, and your front desk stops fielding the same call all day.

Yes, and you should have one. It's a different conversation — the paperwork, what's covered, what they need to bring, how quickly they can start. Those patients are searching within days of the crash and they're searching for exactly that. Sending them to your general "Services" page loses them.

On the home page, on the direct-billing page, and on its own page. Injured workers are told to find a provider, and they search for one. If it's a meaningful share of your caseload, it deserves more than a logo in the footer.

Fewer than you'd think, and each one has to be real. Five or six pages covering what you genuinely treat, written properly, will outperform thirty thin pages with the body part swapped out — Google treats that pattern as spam and it can hurt you. We'd rather build six good pages than thirty bad ones.

Launch is $697 and Growth is $1,397 — same price anywhere in Canada, no local markup. Both include the 14-day money-back guarantee and a 12-month warranty, and you own the site outright.

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